FASHION
TIMES
Life Lasting PR is a fashion PR agency that creates networks for directional streetwear, independent fashion labels and boutique fashion brands. LLPR can introduce your collection to a range of influential industry networks, creating promotional platforms to raise brand profile. LLPR specialise in PR campaigns that push your brands potential to reach a wider audience.
Our areas of pr and marketing include, but are not limited to: branding; copywriting; editorial; digital promotion; industry collaborations; celebrity placement; influencers and buzz maker gifting; television/film product placement; and event PR.
February will see the launch of The Label a new addition to Pure London. Amongst some of the UK's premium British fashion the show will include LLPR's very own; Seventyseven, Motel, & Fairground. February 14th-16th 2010. For press appointments please contact Beth@lifelastingpr.com www.purelondon.com
Here are just some examples of the editorial we have secured for our brands...
Life Lasting PR
Ground Floor
59 Lansdowne Street
Brighton & Hove
BN3 1FT
UK
Tel
+44 (0) 1273 321 876
Mob
+44 (0) 7780 606 027
Thanks to the brands and publications featured for working with us and allowing us to use their images on our site.
www.cosmopolitan.co.uk
I love your enthusiasm Beth!
www.djmag.com
It’s always great to find people who are good to work with, stress free and inspired. Life Lasting PR has some hot brands and is a company with a real sense of style and understanding.
www.littlewhitelies.co.uk
Life Lasting PR are a great advertisement for the PR industry - not over-the-top, pleasant and genuinely into what they're doing. We are always happy to work with them and the exciting mix of labels they represent.
www.notionmag.com
Life Lasting is one of the brightest PR companies I've had the pleasure of working with. Fresh and innovative brands, attention to detail and friendly approach to business makes them a favourite of mine.
www.viceland.com
Life Lasting is a fantastic PR agency – they are professional, keep us regularly updated and have an array of fresh and exciting brands on their books. A delight to work with!
Chateau Roux
www.chateauroux.co.uk
"We can safely say, that since we began working with Life Lasting, their work for us has been top-notch, basically achieving everything they have set out to do for us."
Fairground
www.welovefairground.com
Life Lasting PR execute the vision Fairground breathes, in a way that is over and above our expectations, we at FG feel blessed to be working with professionalism in it's finest form, and we are looking forward to the future of growing together. We really believe Life Lasting PR's spirit and passion matches ours.
Kate Kanzier
www.katekanzier.com
Motel
www.motelrocks.com
www.donotdisturb.co.uk
"The biggest compliment to Life Lasting that I can give is that they do what they say. Their enthusiasm for what we do combined with sheer hard work and dedication to the cause has meant that everything we asked from them and more has been accomplished.”
Ringspun
www.ringspun.co.uk
"Life lasting PR is the kind of agency that genuinely loves the brands they take on to promote. Never before have we received such attention to detail and enthusiasm to drive our brand forward. Keep up the good work guys!"
Seventyseven
www.seventyseven.co.uk
"Life Lasting PR have been an essential ingredient to the development of Seventyseven. Their hard work and creativity have opened many doors for Seventyseven and we look forward to a long and fruitful relationship!"
Skunkfunk
www.skunkfunk.com
“Life Lasting PR is a valued partner to Skunkfunk’s marketing strategy. They understand our market and create maximum press exposure for the collection targeting the right mix of publications, collaborations and events. The work they are doing is gaining the brand some great awareness.”
Sunking Clothing
www.sunkingclothing.com
"Life Lasting PR has been pro-active in getting Sunking exposure and helping to make a small brand appear large than life. Good communication, professional, and eager to go the extra mile. It's only been a few weeks, and already we have positioning in major men’s consumer and style magazines, fabulous."
Urbancode
www.urbancode.co.uk
Urban Industry
www.urbanindustry.co.uk
The great thing about Life Lasting PR is they are so Un-PR! What I mean is that Life Lasting are so incredibly organised, professional and diligent in all the PR they undertake for us. This has been such a breath of fresh air from other PR agencies we have talked to in the past.
LLPR work with stylist Alexis Knox who selected Motel's wolf dress for 'new band of the day' MPHO www.mphosounds.com
www.alexisknox.com
Check this first rate Christopher Sims shoot for American fashion, style, and culture Web-Glog Fantastics magazine where LLPR worked with fashion stylist Sara Darling to feature the Seventyseven Travis check shirt and the Seventyseven Webbing belt. www.fantasticsmag.com
LLPR continue to dress the most talked about musicans, here Little Boots struts the streeets in Motel's wolf print dress! www.motelrocks.com
Published in eighteen countries LLPR are working with the worlds best known fashion magazine Vogue, featuring brands such as Kate Kanzier (as shown), and Fairground.
LLPR dress latest British electropop musician Little Boots for the Nokia Skate Almighty Roller Disco launch. LLPR then inform fashion press of the feature and secure coverage in Look magazine, Reveal magazine, and Now magazine achieving full-circle press.
LLPR launch London’s favourite shoe and handbag designer Kate Kanzier. The store on (67-69) Leather Lane presents a layout that is more like a catwalk or an art gallery with shoes paired and spaced like precious pieces of art. With LLPR immediately securing Kate Kanzier features in the Telegraph newspaper, Grazia magazine and Closer magazine, London’s best-kept secret may not remain so for long!
LLPR continue to place fashion labels in the fashion pages and supplements of leading British newspapers such as; the Guardian, the Sunday Times, the Daily Mail (as shown featuring Motel Moss dress), the Sun and the Mirror with circulations in excess of 3,000,000!
LLPR continue to work with the editors at Grazia magazine and this week they feature Motel's lushful new Moss dress. Grab yourself one from www.motelrocks.com
Life Lasting PR introduced Motel to TV presenter Caroline Flack for her recent OK magazine interview. Caroline looked luminary in Motel and loved the black Renata dress so much that we let her take it away with her!
Life Lasting PR dress The Saturdays in Motel for their up and coming UK promotions including Channel 4’s Transmission Show. www.thesaturdays.co.uk
Normans love for Skunkfunk was revealed when Life Lasting PR sent a Skunkfunk sweater down to his Brighton beach home which he later quoted being ‘his favourite winter sweat’. So for the summer Skunkfunk have created Fatboy 100 exclusive shirts in the DJ’s famous signature Hawaiian style taking artwork from his ‘Palookaville’ album. The shirts will be used throughout the summer for Fatboy’s gigs, charity events and fan base. www.skunkfunk.com
Life Lasting PR recently sent singer songwriter Duffy pieces of Motels dazzling new summer collection, which she wore at the Coachella festival followed by her United States promotions! www.iamduffy.com
LLPR secures Motel a HALF PAGE feature showcasing the ‘a la mode’ new zebra print jumpsuit in leading celebrity & style consumer magazine Heat! Just another example of how valuable PR can be!
Life Lasting PR recently provided Chateau Roux with the opportunity to design a customized piece of jewellery for M.I.A which she proudly models on the cover of Notion magazine. www.planetnotion.com
Life Lasting PR takes a visit to Fatboy Slim’s beach house to snap him in some of his favourite LLPR labels!
Life Lasting PR unites Skunkfunk with Beast magazine to create a customized tee to be issued at Beast events and parties plus distributed with Beast magazine subscriptions. The tee will also be available for purchase in the many international Skunkfunk ‘Funk’ stores. www.beastnation.com
Seventyseven's Streetwear with Beat campaign sees LLPR mixing British streetwear with mind-blowing sounds at Camden's infamous Jazz Cafe, dressing the mighty Sunburst Band for a gig with a twist. The collaboration captured the musical reverberations that pulsate throughout the band, encapsulating the SS10 collection in a series of potent concept branding shots.
Keeping in line the synonymous link between music and streetwear Seventysevens new Vinyl Barcode design sees a contradiction of the old versus the new, with the old-skol record sleeve interwined with the new-skol barcode. Global music magazine Clash are feeling the vibe as much as we are! www.clashmusic.com
The Sunday Times newspaper Style magazine feature Motel this week on their superior fashion pages highlighting Motel as 'One to Woship - Unique Chic'. We couldn't agree more!
Batten down the hatches home of the brave, there are whispers of an uprising in the air...the wild child of British style is crossing the pond and its going to start a fashion revolution. Cult womenswear brand Motel are extending their glorious product range to the US market and what better place for LLPR to start than the streets of New York! Prepare to celebrate your silhouette, America; the Motel invasion begins in t-minus 5...4...3...2........
Marina looks spectacular wearing the Fairground Bunny Wrap on her current UK tour. Marina also highlighted her love for the label on her recent Radio One interveiw with Nick Grimshaw. http://www.bbc.co.uk/iplayer/episode/b00n6tlf/Nick_Grimshaw_13_10_2009/
We are in love this Vogue feature where the editor describes Fairground (top left) as 'a new underground movement of quirky, individual labels!
Much more than just a number LLPR continue to promote Seventyseven’s Streetwear with Beat and Elites for DJ’s campaigns - providing international DJs and music scene with limited edition designs. Already the label is known for their highly sought after music tees such as the Ghetto Blaster and the DJ headphones, and music magazines including; DJ magazine, Clash Connection, Mixmag, and Till Late magazine regularly show their support of the brand. www.seventyseven.co.uk
This week LLPR secured Kate Kanzier a FULL-PAGE feature in much loved fashion weekly Look magazine saving Kate Kanzier £9k in advertising rates! Kate Kanzier say; “The response from Look magazine has been just amazing” as web and store sales soar! A shining example of the valuable PR we can offer our clients!
We love this month’s Cosmopolitan main fashion where LLPR provided a range of stunning dresses for the summer dress shoot securing a full-page feature. The magazine has a circulation exceeding 460,000K and a month's shelf life so that can't be bad! Tea N Cake anyone? www.cosmopolitan.co.uk
LLPR scores again with the cream of British pop - kick starting a beautiful relationship between Motel and Lily Allen. Here she is wearing the Zoe dress at the O2 Academy…we think she looks glorious!
Check the current issue of urban fashion and culture bible; WAD magazine where LLPR provided garments for prolific Oliver Mulin shoot set in Paris www.wadmag.com
N.E.E.T magazine presents the finest independent designers, the hottest fashion and best grassroots creativity. This month the magazine pays tribute to Skunkfunk, courtesy of LLPR! www.neetmagazine.com
LLPR is working closely with the stylists of the current series of the X FACTOR providing finalist female acts Diana Vickers and Alexandra Burke with the best show stopping outfits. Watched by an audience of 12 million per week, the show is hot news! Both girls have worn Motel at London events plus TV features with Mariah Carey, Take That and This Morning http://www.xfactor.itv.com
Having hooked up with record label and DJ agency Milk ‘n’ 2 Sugars in March for this year’s WMC (Winter Music Conference) in Miami Florida, Seventyseven will be continuing the collaboration by creating an ‘Ibiza 08’ tee for the record label. The tee will represent British streetwear at its best while capturing the mantra of the summer. The tee is colourful and show heavy music associations enabling MN2S to offer a product with street influence as opposed to branded ‘merchandise’. MN2S will host their weekly event at the refined El Divino club which boasts views of Ibiza’s port and old town. The events will run for 13 weeks throughout the summer, including pre-sunset parties at the famous Café Savannah. The Woofer tee can be found at both of these events plus various retail points throughout the island. www.mn2s.com
Lead singer Katie of No.1 indie pop band the Ting Tings wears Motel’s Aero dress at last weeks T4 Party On The Beach! www.thetingtings.com
Life Lasting PR have linked music-inspired streetwear label with MN2S... Launching in March at this year’s WMC in Miami, Florida will be a new collaboration. Fashion label Seventyseven and record label and DJ agency Milk ‘n’ 2 Sugars will be showing off their new designs to an international audience. Now in its 23rd year, the WMC is the singular networking event in the dance music industry, attracting DJs, international artists and industry professionals from more than 62 countries every year. This will bring a whole new international crowd for the British designers. www.seventyseven.co.uk
LLPR take Seventyseven to the Southport Weekender festival in the north west of England where legendry DJ producer Kerri Chandler sets the trend with the Ghetto Blaster tee while using the pioneering Reel to Reel DJ technique.
www.southportweekender.co.uk